Burberry Regent Street


I finally visited the much talked-about Burberry store yesterday after our seminar with Marie! :)
Our lecturer have been encouraging us to check it out since the first week.

The 44,000 sq feet store is the biggest one Burberry has in the world and not only is it gorgeous, it's so impressive with high technology.

"Burberry Regent Street brings our digital world to life in a physical space for the first time, where customers can experience every facet of the brand through immersive multimedia content exactly as they do online," said Burberry CEO Angela Ahrendts. "Walking through the doors is just like walking into our website. It is Burberry World Live." 
read more here.


A sales assistant brought us around to tell us more about the store and I was so impressed at the creativity and effort put into the presentation and renovation of the store.





Regent street is by far my favourite place in London!! 

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